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Tuesday, September 2, 2014

Puducherry DD fails to connect to its viewers


Updated: September 2, 2014 10:45 IST 

The Doordarshan Kendra, Puducherry, has quite an establishment here. But, unless you still use the antiquated rods and pole contraption that were in vogue during the early days of television, chances are that you are completely out of DD's loop.

As DD Puducherry telecasts only in the terrestrial mode, even cable operators are not willing to come forward to beam its signal.

Every year, nearly Rs.10 crore is spent on salary paid to 80 employees working here. Given the meagre allocation of Rs.15 lakh for production of programmes, the unit generates about two hours of content every day.