Timesofindia.com: Prasar Bharti to take TAM to CCI for dubious data

Prasar Bharti to take TAM to CCI for dubious data

Prasar Bharati will approach Competition Commission of India against Television Audience Measurement (TAM) agency, citing monopolistic practices and inaccurate representation of data on Doordarshan's coverage. The case is likely to be filed within a week. This decision comes together with to the I&B ministry asking advertising and broadcasting associations to fast-track the effective functioning of the Broadcast Audience Measurement Council's (BARC). Speaking to TOI, Prasar Bharati CEO Jawhar S
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