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Friday, January 3, 2014

DD’s vision

Source: The Hindu | By Nita Stahyendran
January 2, 2014

Doordarshan Kendra, Thiruvananthapuram, begins its 30th year this week. The pioneers rewind to the days of Malayalam's first TV channel

On January 1, 1985, the then Chief Minister, K. Karunakaran, flipped on the transmission switch and so began the television revolution in Kerala. As Doordarshan Kendra, Thiruvananthapuram, enters the 30th year of transmission this week, joie de vivre fills the air at its vast studio complex at Kudappanakkunnu, where everyone is busy filming the new set of shows that Doordarshan Malayalam a.k.a. DD is bringing out, especially for the occasion. Beneath the buzz, though, the staff of the Kendra – some of who have been there since Day One – look back on the decades with pride and a sense of achievement. After all, in this age of jazz and gloss that goes on air in the name of entertainment, it would not have been easy to uphold DD's socio-development ethos through people-oriented programming.

The Kendra, which now employs more than 380 people, started off with...................

Read more at http://www.thehindu.com/features/metroplus/radio-and-tv/dds-vision/article5530472.ece

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